Ritu Kumar is a celebrated Indian fashion brand established in 1969. Known for blending traditional craftsmanship with contemporary designs, it offers a range of elegant ethnic and western wear. The brand is synonymous with luxury and sustainability, using eco-friendly fabrics and supporting local artisans. From bridal lehengas to everyday kurtas, Ritu Kumar caters to diverse tastes, making it a favorite for every occasion.
Top Selling Categories
Ethnic Wear
Stunning sarees, anarkalis, and kurtas rooted in Indian traditions.
Perfect for festive events, weddings, and formal gatherings.
Bridal Wear
Exquisitely crafted lehengas and sarees for brides.
Features luxurious fabrics, intricate embroidery, and timeless designs.
Western Wear
Trendy dresses, tops, and tunics under the "Label Ritu Kumar" brand.
Offers modern silhouettes for casual and party wear.
Accessories
Complementary clutches, bags, and scarves.
Perfect for completing a stylish look.
Festive and Seasonal Collections
Exclusive designs curated for festivals and seasons.
Offers culturally rooted styles with a modern twist.
Why Choose Ritu Kumar?
Authentic Designs
Ritu Kumar preserves India’s rich textile heritage through its collections.
Quality Craftsmanship
Every piece showcases intricate embroidery, expert stitching, and premium materials.
Versatile Range
From casual kurtas to bridal lehengas, there’s something for every need.
Sustainable Fashion
The brand emphasizes eco-friendly fabrics and empowers artisans.
Prestige and Elegance
Owning Ritu Kumar pieces signifies sophistication and timeless style.
Coupons and Promo Codes
Seasonal Discounts
Enjoy up to 50% off during seasonal sales.
Festive Offers
Special discounts and free gifts during festivals.
Membership Benefits
Loyalty programs provide exclusive discounts and early access to sales.
Partner Promotions
Discounts via collaborations with banks or e-commerce platforms.
Promo Codes
Available on social media, newsletters, and during special sales.
How to Order on Ritu Kumar
Step-by-Step Guide
Browse the Website/App: Explore collections on the Ritu Kumar platform.
Choose Your Item: Select your preferred product, ensuring the size and color are correct.
Add to Cart: Save your items in the cart before proceeding.
Apply Promo Codes: Enter valid coupons at checkout for discounts.
Complete Payment: Use a preferred method such as cards, UPI, or cash on delivery.
Confirm Order: Receive an email or SMS with order details and tracking information.
How to Cancel an Order on Ritu Kumar
Easy Steps
Log In to Your Account: Access the Ritu Kumar website or app.
Visit My Orders: Find the order you wish to cancel.
Check Eligibility: Ensure the order has not been shipped.
Request Cancellation: Click on "Cancel Order" and confirm.
Track Refund: Refunds, if applicable, are processed within a few days.
Tips to Save More on Ritu Kumar
Subscribe to Newsletters: Get updates on sales and exclusive discounts.
Shop During Sales: Look out for end-of-season or festive offers.
Credit/Debit Card Offers: Use partnered bank discounts or cashback offers.
Free Shipping: Combine purchases to meet the free shipping threshold.
Loyalty Points: Redeem points for discounts if part of the loyalty program.
Return and Refund Policies
Key Points
Eligibility: Ensure items are unworn, undamaged, and in original packaging.
Timeframe: Returns accepted within 7–14 days of delivery.
Refund Method: Credited to the original payment method or as store credit.
Exclusions: Custom-stitched outfits may not qualify for returns.
Customer Support: Reach out for help if issues arise during the process.