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About Mamaearth
Mamaearth is an Indian personal care brand known for its focus on natural and toxin-free products. Established in 2016 by Ghazal and Varun Alagh, the company aims to provide safe and effective skincare, haircare, and baby care solutions for families.
Here's a quick look into what makes Mamaearth stand out:
Key Features of Mamaearth
Natural and Toxin-Free Products:
Mamaearth is committed to using only natural ingredients, ensuring that their products are free from harmful chemicals like sulfates, parabens, silicones, and artificial fragrances.
The brand emphasizes safety, especially for baby care products, making it a trusted choice for parents.
Wide Range of Products:
Skincare: Face washes, creams, serums, masks, and sunscreens, all made with natural extracts.
Haircare: Shampoos, conditioners, hair masks, and oils focusing on issues like hair fall, dandruff, and dryness.
Baby Care: Lotions, oils, shampoos, diaper rash creams, and other gentle products tailored for sensitive baby skin.
Personal Care: Products like body washes, lip balms, and hygiene products.
Environmentally Conscious:
Mamaearth is a plastic-positive brand, meaning they recycle more plastic than they use.
The company plants a tree for every order placed, aligning its business practices with sustainability.
Cruelty-Free and Dermatologically Tested:
All products are cruelty-free and dermatologically tested to ensure they are safe for various skin types, including sensitive skin.
Affordability and Accessibility:
Mamaearth offers products at competitive prices, making natural, toxin-free personal care accessible to a broad audience.
Available through their official website, e-commerce platforms like Amazon and Flipkart, and retail stores across India.
Mamaearth’s approach to merging traditional Ayurvedic ingredients with modern science has made it one of the fastest-growing and most trusted personal care brands in India.
Types of Mamaearth Offers
Mamaearth frequently offers various discounts and deals to help customers save on their purchases.
Here's a rundown of the types of offers you might find when shopping with Mamaearth:
1. Percentage-Based Discounts
Flat Discounts: Common offers like "Flat 20% Off" on your entire purchase.
Category-Specific Discounts: Discounts applicable to specific categories like skincare or haircare products (e.g., “15% Off on All Haircare Products”).
2. Buy More, Save More Deals
Buy 1, Get 1 Free (BOGO): Often available on selected products or specific collections.
Combo Offers: Discounts on bundled products, such as face wash and serum combos or baby care kits, to encourage multi-item purchases.
3. First Purchase Discounts
New customers can enjoy exclusive discounts, such as a flat percentage off or a set amount off (e.g., “₹200 Off on Your First Order”).
Some first-purchase offers may require a minimum order value.
4. Seasonal and Festive Sales
Festive Discounts: During major Indian festivals like Diwali, Holi, and Raksha Bandhan, Mamaearth rolls out special discounts across all categories.
Seasonal Sales: Sales tied to summer or winter may highlight products suitable for the season, like sunscreens or moisturizing lotions, at reduced prices.
5. Loyalty Program Discounts
Goodness Insider Program: This is Mamaearth’s loyalty program where members receive exclusive discounts, early access to sales, and reward points on every purchase, which can be redeemed on future orders.
6. Referral Discounts
Customers who refer Mamaearth to friends can receive discounts on their next purchase once the referral makes a purchase. The referred friend also often gets a discount on their first order.
7. Freebies and Samples
On specific orders, Mamaearth may offer free samples or trial-sized products, allowing you to try new products without extra cost.
Free gifts are also sometimes offered on purchases above a certain amount.
8. Bank and Wallet Offers
Mamaearth often partners with banks or digital wallets (like Paytm) to offer additional discounts or cashback when you use a specific payment method.
9. App-Exclusive Discounts
Discounts exclusive to users who shop through the Mamaearth mobile app, such as extra percentage discounts or free shipping.